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Ad-It-Up Contest

We're excited to announce our first major WarcraftPets contest! Our Ad-It-Up Contest is underway with some fantastic prizes for the winner and runners up! We're looking for a set of four (4) attention-grabbing web ads to help promote our site. And who better to create these ads than our biggest fans?

Contest Ended: Our Ad-It-Up Contest officially ended at 11:59 PM on May 24, 2009. Visit the Ad-It-Up Gallery to view the winners, Top 10 runners up, and other memorable entries.

If you'd like to enter, please review the contest terms and see below for technical guidelines and prizes.

1st Place: Loot Choice

2nd Place: Second Choice

3rd Place: Pet Biscuits

Ad Content

Submissions must include a set of four (4) ads of different sizes. All four ads should feature the following elements:

  1. WarcraftPets logo - Download high-res versions of our logo here:
    EPS & TIF Logos
  2. Graphics - Consider using pictures of pets, checklists, Breanni, original artwork, screenshots, etc. You may freely use and transform any graphics featured on our site when creating your ads.
  3. Consistent theme - All 4 ads should share the similar colors, styling and graphics.
  4. Text - Add a few words or phrases to promote the site. Be creative! See the samples below:
    • Data & pics for EVERY vanity pet!
    • What's in YOUR collection?
    • Companion collecting FTW!
    Your text must be original! I.e., do not use existing catch phrases like "Gotta catch 'em all." You may, however, use variations on such phrases.

Technical Specs

To qualify, all submissions must:

  1. be submitted as high-quality jpegs
  2. include four (4) ads total at the following sizes:
    • Banner: 468 x 60 pixels
    • Small Square: 200 x 200 pixels
    • Tower: 120 x 600 pixels
    • Wide Tower: 160 x 600 pixels
Ad sizes

Questions and Answers

Question How will you choose the winners?
AnswerWe recognize that not everyone is an artist, so we'll be judging submissions based on a variety of criteria. Ads don't have to be "professional"—anyone can win, but we'll be looking at several things when we choose our winners:
  • concept
  • originality
  • use of color
  • visual style
  • impact
  • choice of text and phrases
  • whether the ad captures the "spirit" of the site
Question Could my ads be used as the official WarcraftPets ads?
AnswerIt's possible. We'll likely choose the most professional sets (but not necessarily the winners) to represent our site.
Question Can I create animated ads?
AnswerNo, we'd prefer static artwork.
Question How will I be notified if I win?
AnswerWinners will be announced in our news section. Additionally, each winner will be contacted via email with information about claiming his/her prize.
Question Do I need an active WarcraftPets account to enter?
AnswerNo. All visitors to the site may enter the contest, whether they are members or not.
Question What do you mean by a high-quality jpeg?
AnswerThe quality of a jpeg is usually treated as a percentage. We're looking for jpegs close to 100% with little or no compression. If you're unsure, just select the highest value that your image editing software permits.
Question When I submit my entry, my email bounces back. What should I do?
AnswerYour files may be too big. Try zipping them or sending each one individually.
Question I have all the TCG loot pets. Can I get a different prize?
AnswerAny prize may be substitued with a prize of a lesser tier. For example, the 1st place winner may freely opt to receive the 2nd or 3rd place prize at his/her request.
Question Can I submit more than one set of ads?
AnswerYes, and doing so may improve your odds of winning. However, you'll only be eligible to win one prize.

For additional information, be sure to read the Ad-It-Up Contest Terms.

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